Branding . Website
Zpeed is a logistics company that presents a customized approach to the challenges of digital trade and to establish new consumer habits in large urban areas. By assuring the best quality service to its client, it also cares about reducing the CO2 emissions, noise pollution and traffic, with the suitable means of transportation.
The new identity is dynamic, impressive and transpires a technological atmosphere. Backed by a bright and vibrant colour palette, the typography emphasises the brand’s motivation and uses the letter ‘Z’ as its centrepiece. Here the letter is worked to convey the feeling of movement, topped with dynamic visuals that unify the brand’s concept.